Women around the world want the power to choose how many children to have – and when. Evidence shows that where women are empowered, there’s a natural fall in birth rate. Yet many women – both in developed countries and in the Global South – lack the contraception, knowledge and freedom to take control of their fertility.

To help tackle this issue, we’ve joined forces with selected grassroots NGOs to create Empower to Plan crowdfunding. It’s your chance to get behind effective family planning providers, back their projects and increase their impact.

Help us empower more women to plan – for their own sake, and for the wellbeing of future generations and the planet that sustains us all.

Our partners are carefully selected grassroots NGOs. Each is taking practical action, aligned with our mission and values, and with a proven track record of impact.

“The way forward is the full realisation of reproductive rights, for every individual and couple, no matter where or how they live, or how much they earn. This includes dismantling all the barriers— whether economic, social or institutional — that inhibit free and informed choice.” 

- UNFPA Executive Director Dr. Natalia Kanem


COVID-19 Emergency Projects

The COVID-19 crisis is hitting the world’s most vulnerable communities the hardest. In 2019, Population Matters delegates visited Kibra, Africa’s largest slum, where they learned about two essential community-based groups working to transform the lives of residents through environmental conservation and family planning services. These groups urgently need your help to improve sanitary conditions and prevent a surge in unwanted pregnancies. 

Empower to Plan Ghettoh Clean Youth Group


KOMB GREEN Solutions is a people-centred group that was founded in 2017. Located in Korogocho A village, one of seven villages found in the great expanse of one of Kenya’s largest slums, its purpose is to transform the lives of local people through meaningful conservation work, as well as the delivery of family planning services. The group has already been successful in clearing solid waste out of Nairobi River and creating a safe and relaxing recreational park alongside it.

KOMB GREEN now needs support to deliver its emergency response to the global pandemic, alongside the provision of contraceptives. With your help, they will be able to purchase protective and sanitary equipment for the community, including gloves, overalls, and industrial masks, and the construction of public sinks for handwashing. Your support will also allow the group to invest in the distribution of condoms to those in need, a vital service that KOMB GREEN hopes will help in its campaign to reduce the number of unintended pregnancies and unsafe abortions in the region. 


Empower to Plan Ghettoh Clean Youth Group


Ghettoh Clean Youth Group was set up in 2015. Its mission is to conserve the local environment through responsible waste disposal. It also plans to empower the community through the enhanced provision of family planning services, with the goal of fighting the increasing number of HIV infections and early pregnancies in Kenya. As a youth group, its work creates opportunities for young people in the area, who may otherwise find themselves resorting to crime.   

In response to COVID-19, Ghettoh Clean is now in urgent need of convenient and economical handwashing facilities. Condoms will also be distributed at the newly formed handwashing points, helping to offset the lack of contraceptives currently available from the nearby health facility.  Your assistance will help local residents protect themselves and their families during the pandemic. 


Ongoing Projects

Dandelion logo

Dandelion Africa 

Using peer-to-peer training, Dandelion Africa is making a vital difference in remote parts of rural Kenya. It needs your help to reach future decision makers and influencers of marginalised communities. Through Boys for Change, Dandelion Africa is educating young men and boys about the importance of empowering the women in their lives to plan their families.

Choose to be part of this grass-roots work by contributing to provide training for twenty young men in the Mogotio region of Kenya. They will be educated about sexual and reproductive health, gender equality, FGM and family planning. Each of these young men will then mentor three boys and they will all implement community action plans in their villages. Your support will ensure that men and boys understand the importance of empowering the women in their communities to plan their families, and break the poverty cycle.

Jiwsi logo


Jiwsi (sounds like 'juicy') is a project which began as part of the FPA, and is now run by the social enterprise Cwmni Addysg Rhyw (Sex Education Company). The team have been working in North Wales for 16 years with vulnerable young people and health care professionals.

Jiwsi plans to deliver a one-day contraceptive and sexual health course to 12 professionals who each work with up to 50 young survivors of sexual assault per year; so the reach and impact is extensive. However, to implement this vital training, this aspiring social enterprise needs your help to raise £1,400.

Choose this project to empower young women and girls who have survived sexual violence through carefully tailored relationship and sex education. With your support, more vulnerable girls can gain the knowledge and encouragement they need to avoid unplanned pregnancies and take control of their futures.

How it works

  1. Find out about the projects which Empower to Plan aims to support
  2. Donate (from as little as £10)
  3. 100% of your money goes towards Empower to Plan projects*
  4. Stay tuned
  5. Keep checking back here for updates, new projects and the success stories you’ve helped make happen.

Population Matters will use 100% of your donation to empower women (and enable men to fulfil their responsibilities regarding family planning and women’s rights) through healthcare and family planning – which bring additional economic and environmental benefits. Population Matters will bear all of the costs of running Empower to Plan. If you’d like to contribute towards our running costs, please donate here.

*100% of your donation will be used to help fund empowerment projects, with all administration/running costs being borne by Population Matters. Whilst Population Matters will take into account any preference indicated in the making of your donation as to which project you’d like to support, Population Matters has the discretion to use some or all of your donation for other empowerment projects.


Positive impact on the population, people and planet

  • Help meet the unmet need for family planning around the world
  • Our partners deliver entirely voluntary family planning, grounded in human rights
  • Send a clear message to decision-makers that you’re concerned about the impact of unsustainable population growth on communities – and that it’s time to address the population issue.

As well as meeting unmet need for family planning, Empower to Plan projects often benefit people and planet in other ways – helping to tackle cultural barriers to women’s reproductive rights, provide education for girls or protecting fragile ecosystems and wildlife.



Why family planning? 

More than 200 million women lack the contraception, knowledge and support they need to take control of their fertility.

Many women face cultural barriers – such as patriarchal attitudes or traditions of early marriage – preventing them from choosing the number and spacing of their children.

Unplanned and unwanted pregnancies can limit their life choices and keep their families trapped in a cycle of poverty, as they struggle to provide for more children than they can afford.

Meeting women’s unmet need for family planning and empowerment not only gives them the chance to improve their own lives, but naturally brings down birth rates – helping tackle the wider issue of unsustainable population growth.

Population Matters is primarily a campaigning and awareness-raising charity, but alongside this essential work we’re keen to support likeminded organisations that are busy putting our recommendations into action.

do you know any groups that need support?

Do you know of any effective grassroots NGOs that may require crowdfunding support through Empower to Plan? If so, we would like to hear from you. Please send an email to Katrina Dixon, our Campaigner, at katrina.dixon@populationmatters.org today.